United Print Group Blog

Classic Promo's + Technology = The Echo Temple

2011-12-29T16:42:00.001-05:00

When you speak to Promotional Product companies about technology, most will tell you about the most recent USB drive that they have done. Or the automatic USB desktop back scratcher that they can send you a sample of (OK, this one doesn't actually exist...yet).

But, when an event marketing company in NYC needed promos for a high tech, innovative, interactive music display, they came to United Print Group. Without getting into the boring technical printing details (there are plenty), I can tell you that event sponsors: Kyocera and Virgin Mobile were quite content with the outcome:

The Echo Temple from MPC on Vimeo.

Learn more about the whole project at: http://echotemple.tumblr.com/

Learn more about Virgin Mobile Free Fest: http://virginmobilefestival.com/

3 Reasons to Avoid Buying Your Promos Fom The Internet

2011-11-17T15:02:00.000-05:00

I have recently been inspired by a slew of horror stories that people have shared with me about shopping online for Promotional Products. Here are 3 of the most common troubles that I've heard about when people order online, and most importantly, the solutions.

- Buyer Beware

There are tens of thousands of promotional products. If you ever try searching for a pen on one of these websites, you can get up to 80 pages of search results, no fun. The beware part comes in when your order arrives and the pen that shows up does not look at all like the pen that was on your screen. The pen may have looked like mahogany, but you found out the hard way that it was a cheap plastic imitation, and it doesn't even write well.

The solution: A conversation. When we talk with our clients, we always ask them who their target market is. You can feel comfortable knowing that if you want to impress people with your awesome pen, you will end up with an awesome pen, not a plastic imitation.

-It Was the Cheapest Option... At First
Many online promo stores will boast that they have the lowest prices. And that can seem to be true, until the bill arrives. I recently heard tale of a lady who went online because the prices seemed to be better. Little did she know that the special price that she saw advertised was for the red pen, not the blue one of the same style that she needed. And by the time she paid extra for the laser engraving in 2 locations, she ended up spending way more than the advertised price. That is just downright deceptive.

The Solution: Once again, a conversation with one of our specialists here at United would have cleared all of this up in an instant. Do we claim to have the lowest prices? No, we don't. But we are competitive. And most importantly, our client's invoices don't surprise them.

-A Day Late, and [many] Dollars Lost:
I cannot keep track of the number of times that someone has come to me days before an important event because their on-line store could not accommodate their time constraints. Yes, you were able to save twelve cents per pen for your trade show giveaway, but what does it matter if the items show up even one day late. Even after just one day, you have already lost out on potential revenue.

The Solution: You guessed it, call United and talk to us about your time constraints. We will go over a list of items with you that we know that we can produce in time for your event. We wouldn't sell you something that you cannot use.

Don't Let The Holidays Sneak Up On You!

2011-10-17T10:59:00.000-04:00

I know it's only October. I know the weather has been really, really nice. But, if you have not started thinking about your Holiday 'Thank You' gifts, now is the time.

Saying 'Thank You' is important. We all have those clients who wait every year around this time to see what they are going to get as a Holiday gift. I cannot say enough times how advantageous it is for you to give your client or prospect something tangible. The holidays are a great reason to once again get your name in front of your prospect or client. Give a good gift now, and be remembered the whole year.

Need help? Need advice? Don't even know where to start?? Call us, we'll help you in every stage, from Concept to Completion.

Dreamy Event Promotions

2011-08-24T11:20:00.000-04:00

We recently worked with Sally Golan at Social Exposure Media on her event the Dreamside Pool Party. United provided Sally with 200 Rubber Ducks.

The blue ducks even became the backbone of the social media hype campaign, complete with a 2 part blog, Facebook fans, and I think the duck even had a twitter feed? By then end of the campaign, she had well over 500 rsvp's to her party. And everyone was excited to meet "Charlie the Duck"

Having a crazy party and need that one thing that will stand out? Call United. Along with Corporate swag, Golf outing giveaways, and start up swag, United loves working with party planners and event managers. Think of us when you need that special something that stands out and you need it in a rush!

Red Cross, Non-Profit, and Charity Swag

2011-07-08T15:53:00.000-04:00

Working with an organization like the America Red Cross of Greater NY is inspiring and uplifting. We have recently had the opportunity to provide them with some swag with serious importance.

The sweatshirt doesnt have a lot of copy printed on it, but it doesn't need it. These sweatshirts went to people who needed them.

And then something happened in my personal life, the lady who lived below me left her stove on. Her apartment caught fire that quickly came up the walls and made a mess of my apt. It was amazing how the Red Cross were on the scene almost instantly to help me out.

They wrote a blog post about my story:
http://changinglivesstorybook.blogspot.com/2011/06/they-genuinely-want-to-help-people.html

So here is my post to them. Thanks!!

Tablet Stand for iPads, etc.

2011-06-03T13:10:00.000-04:00

They say a picture is worth 1,000 words. Well, I don't have that kind of time, and no one wants to read 1,000 words about one of our favorite new products anyway. So take 52 seconds and watch this video about this tablet case and stand. It actually is pretty awesome and useful, especially if you use your iPad for presentations and videos.

Custom Knit Socks

2011-05-06T17:53:00.000-04:00

Our friends at Wish Come True are amazing designers with some big projects currently in the works. They called upon us to make their completely custom socks.

How freaking cute are these? The socks are going to be sold at the newest kiosk in the Aventura Mall in Fl. If you happen to be a Floridian and in the Aventura area of Miami, stop by the kiosk and grab a pair. These puppies are going fast!

The design is completely knit into the sock, there is no printing here, which makes the sock a long lasting and awesome keep sake! No one does adorable better than Friends With You and Wish Come True.

Are you looking to stock your retail shelves with something completely custom? Something that will sell like the hottest of hotcakes? Talk to us, we can make it happen!

Corporate Beach Promotions

2011-04-29T15:05:00.000-04:00

The seasons have started to finally change here in NYC. Which means... Time For The Beach! But how can you spend quality time at the beach and still spread your branding??? Excellent question, lets go through some possibilities.

1. Write your name in the sand...

...With these awesome Flip Flops!

With Not only 1, but 2 imprint locations, these stylish flops are sure to get the attention of on lookers. Even better, though are the debossed outsoles on the bottom of the flop. As you walk, you can leave behind your company logo or message.

2. Stay Hydrated!

'Cause sea water just isn't tasty.

Water bottles are just such a great promotion in general. People always use them, put them in their backpacks, or cars and have them for months if not years. With a slew of styles to choose from, your demographic will definitely find something they like. Plus! It's hiking/camping/fishing/biking season, people need their water!

3. Stay Dry

Or just lay down and get some sun.

Everyone needs a towel at the beach. You have got to have one. This beautiful lime green towel with a ghosted imprint is the perfect way to get your message out, without shouting to the world that you have a promotional towel. It still stands out enough to send a message (and boy is this towel soft and comfy too!).

4. Remember Everything

Let's get digital, digital...

Wow, what an Epic weekend at the beach! Uh oh, there are definitely some pictures that I don't want to end up on Facebook... what to do?? No problem, with this branded digital picture frame (and remote), lets get the pics straight from your digi-cam to the picture frame. No one on your Facebook page has to know what you look like without a shirt after a dozen Bud Light Limes, but you will never forget (if you can remember).

Have any Beach Promotion Suggestions? Don't hold back, lets hear your ideas!

National Umbrella Month

2011-03-16T10:28:00.000-04:00

As long as I could remember, the best part about March was always that it contained my Birthday. I went on believing this for years ... how foolish of me. The best part about March is obviously that it is National Umbrella Month.

And how appropriate! If you are anywhere in the tri-state area, just look out side. It's raining c's & d's out there. My favorite part of a heavy rain (other than that destinct smell that fills the air on rainy days) is, of course, checking out people's promo umbrellas. I saw some great ones this morning; some for financial institutions, some for social media platforms, and even one for Puerto Rico. I guess if you pull out that Puerto Rico imprinted umbrella on a crummy day like today, you and those around you suddenly feel the need for a vacation to a warmer and more tropical climate. Well, it worked on me.

Made in America

2011-02-08T17:00:00.000-05:00

President Obama recently gave his State of the Union Speech. The President spoke about the importance of American businesses. How we can adapt, how we are strong and how we can do anything. The message that resonated most strongly with the people here at United is that we need to support other American businesses. We are thinking 'buy American'.

At United, we have so many made in America and other Union Made and Union Decorated items. I recently came across this gem on my travels around the interwebs.

Sometimes there is nothing worse than an inconsistent message. Had "Made in Oregon" asked us for help on this project, we would have gone with Made in America. Maybe they would have made it another 35 years.

The Only Thing Better Than Food? Free Food!

2011-01-19T16:08:00.000-05:00

Or how about a free apron ? Look how happy this young guy became just from receiving an Apron that we did.

Food promotions are often overlooked. I don't mean big baskets of snacks or buckets of popcorn that people often send around the holidays as a 'thank you'. I'm talking about items that you use With food.

Do you want your brand to become a common household name? Look around your kitchen, it is chock-full of brands that have been around forever. If you can give out something that has value in the kitchen, be prepared for greatness... Take, For example, this veggie peeler.

Something like this is versatile, useful, cool and durable. Give out kitchen items and you give your brand a sense of permanence. Associate yourself with food and you become universal, you become a household name.

SNOWPOCALYPSE!

2010-12-28T12:20:00.002-05:00

No, I don't mean the Foursquare venue that helped so many people unlock the Super Duper Swarm and Epic Swarm Badges. I mean when I look out my window, and all I see are cars that are up to their antennas in snow, I can only think Promotional Products! Lets take a look at a few items that you could have given to your target market that might have saved them from this year's Snowmageddon.

Telescoping Ice Scraper.

Portable Ice Scraper

The Telescoping Ice Scraper is a serious tool that will be loved and kept by any one with a car. The Portable one is a handy device that can be kept in the glove box. The words that we would have heard from the wielder of these tools yesterday would have been something like; "Thank goodness that (your company name) gave me this ice scraper! This thing totally saved my life!"

Check out this big Mamma-Jamma!

This Folding Snow Shovel is freaking amazing! Any person who was equipped with this thing over the weekend had absolutely no fears about the snow. Just knowing that I had this would have helped me sleep more soundly while the snow was pouring down. Give this one to your target demographic, or to your clients when winter is upon us, and they will surely say; "Good thing I have this freaking awesome snow shovel. Boy, (your company name) really saved my life"!

The moral of the story is to Never Stop Promoting! And, if you keep your promotions seasonal, you can end up saving a life and generating a very loyal client.

The Season of Giving

2010-12-20T17:40:00.000-05:00

I want to talk about one of my most favoritest gifts. A personalized, etched wine bottle. These bottles are gorgeous! But not everyone drinks, so what now? Well, you also have the option of Maple Syrup, Champaign, and Olive Oil... something for everyone! These bad boys are machine etched and then hand painted to make every word and logo really stand out. Check out the pics:

Once your logo and message is etched into the bottle, you can then personalize the bottles by name. Imagine your 40 best clients receiving a bottle of wine with your logo etched directly into the glass, and underneath your logo is a message of 'thank you' and their name. This bottle will probably sit on their desk for years, untouched until that day when 8 feet of snow forces everyone to stay overnight at work and every last drop of every thing is drank. Even then though, the empty bottle will persist.

The 12 Days of Swagmas!

2010-12-06T12:44:00.002-05:00

As New York's premier Marketing Materials supplier, United was in charge this year of writing the industries' holiday theme song. So, after all of the creative sessions and band meetings, here it is; The 12 Days of Swagmas!

On the First day of Swagmas, United gave to me:
A Pen in a Box for me!

On the Second day of Swagmas, United gave to me:
2 Turtlenecks
and a Pen in a Box for me!

On the Third day of Swagmas, United gave to me:
3 Flying Discs
2 Turtlenecks
And a Pen in a Box for me.

On the Fourth day of Swagmas, United gave to me:
4 Calling Cards
3 Flying Discs
2 Turtlenecks
And a Pen in a Box for me.

On the Fifth day of Swagmas, United gave to meeee:
5 Golden Things ! !
4 Calling Cards
3 Flying Discs
2 Turtlenecks
And a Pen in a Box for me

On the Sixth day of Swagmas, United gave to me:
6 Fleece Embroidered
5 Golden Things
4 Calling Cards
3 Flying Discs
2 Turtlenecks
And a Pen in a Box for me.

On the Seventh day of Swagmas, United gave to me:
7 Totes a-toting
6 Fleece Embroidered
5 Golden Things
4 Calling Cards
3 Flying Discs
2 Turtlenecks
And a Pen in a Box for me

On the Eighth day of Swagmas, United gave to me:
8 Mugs with Logo's
7 Totes a-toting
6 Fleece Embroidered

5 Golden Things

4 Calling Cards

3 Flying Discs

2 Turtlenecks

And a Pen in a Box for me

On the Ninth day of Swagmas, United gave to me:

9 Lanyards Hangin'

8 Mugs with Logo's

7 Totes a-toting

6 Fleece Embroidered

5 Golden Things

4 Calling Cards

3 Flying Discs

2 Turtlenecks

And a Pen in a Box for me

On the Tenth day of Swagmas, United gave to me:

10 Lens Cloths Wiping

9 Lanyards Hangin'

8 Mugs with Logo's

7 Totes a-toting

6 Fleece Embroidered

5 Golden Things

4 Calling Cards

3 Flying Discs

2 Turtlenecks

And a Pen in a Box for me

On the Eleventh day of Swagmas, United gave to me:

11 Pencils Drawing

10 Lens Cloths Wiping

9 Lanyards Hangin'

8 Mugs with Logo's

7 Totes a-toting

6 Fleece Embroidered

5 Golden Things

4 Calling Cards

3 Flying Discs

2 Turtlenecks

And a Pen in a Box for me

On the Twelfth day of Swagmas, United gave to me:

12 Duffel's Silk screened

11 Pencils Drawing

10 Lens Cloths Wiping

9 Lanyards Hangin'

8 Mugs with Logo's

7 Totes a-toting

6 Fleece Embroidered

5 Golden Things

4 Calling Cards

3 Flying Discs

2 Turtlenecks

And a Pen in a Box for me

How do you say "Thank You"?

2010-11-24T13:44:00.000-05:00

One of the things that we do best here at United is saying 'thank you'. We say thank you a lot, sometimes we say it on behalf of ourselves, and sometimes we help others say thank you on their own behalf.

You can thank someone in the form of a card, or a gift. One of the most popular ways that businesses say 'thank you' this time of year is by sending food gifts to their clients and friends. We all keep an eye out at the end of the year for the giant basket of delicious treats that someone sent in to the office to say thank you. Sometimes, though, they substitute the cookies and candy for a big basket of fruit. But that's OK too.

One of the best ways that we have ever said 'thank you' to our clients is in the following video.

How do you say thank you this time of year? Happy Thanksgiving from United!

Lanvin Halloween Party

2010-11-09T16:08:00.000-05:00

United was asked to produce a Gigantic banner for the opening of a very high end Fashion designer’s Flagship store in NYC. This banner is a mesh material so that it can be displayed outside for a period of time without being ravaged by the wind and can withstand other elements.

Produced in 2 days, the printing on this banner is such great quality that the details of the artwork could be made out across the busy Manhattan street. During the day one can hear comments being made by passers by.

This outdoor piece is 15’ x 20’ and had to be installed by professional banner installers. This banner was mounted the opening day of the store which happened to be Friday, October 29th. Lanvin threw a Halloween party and Janet Jackson was there. Rumor has it; she stood outside and just admired the banner for 10 whole minutes.

The Best Part About Politics is the Promotional Products.

2010-10-29T17:31:00.000-04:00

Jon Stewart and Stephen Colbert are having a rally in Washington DC this weekend called "Rally to Restore Sanity" slash "The March to Keep Fear Alive". Thousands of people are currently en route to the National Mall to show their support for the Comedy Central duo. And even more, in the hundreds of thousands, have shown their support on facebook and twitter. Don't miss the CNN article, and live streaming of the event.

ASI (Advertising Specialties Institute) just came out with a study of the effectiveness of promotional products in the political arena. What excellent timing. If Colbert and Stewart are the cutting edge of politics, I would love to see what kind of Swag they are giving out. Then I will compare and contrast with the ASI study. Let's see who is the better swag expert (swaxpert?, swagspert?).

If you happen to be down there this weekend, send me some pictures of the swag you get! I'll send you a prize!

Showcase 2010 Follow Up!

2010-10-18T10:05:00.000-04:00

This year's showcase was spectacular! We want to give our thanks to the Cornell Club and our wonderful friends and clients who were there to support us. We could not have asked for better people people to join us at our Annual Event. Check out the pictures in our Picasa gallery.

Didn't get an invite? Send me a message, email, or comment, and I will make sure that you are on the list for next year. We hope to see you there! It is the absolute best way to pick out your holiday promotions.

United's Annual Gift Showcase is Back!

2010-10-01T10:58:00.000-04:00

I know it has been a while since I have been on here, but we have been busy. Next week is United's Annual Gift Showcase! This year we are holding it at The Cornell Club on 44th St in NYC and it is going to be amazing!

Check out our Save the Date and Invite mailings, where we promote our greenlyness and show off some of our printing and direct mailing ability.

Ohhh, pretty!

There will be free food and drinks. It will be the perfect opportunity for you to come see, touch, and actually use the items that will be on display. Don't know what your holiday gifts to your clients will be this year? Come to the showcase and we will show you the perfect thing. Do you want make corporate gift buying easy? This is the best opportunity you will have to make that dream into reality.

See you there!

Thursday, Oct 10th, The Cornell Club 44th St. NYC.

Summer Stories: Target Harlem

2010-08-04T14:16:00.000-04:00

Whenever Jerry Seinfeld shows up to a New York event, you know it's important. For example, Target just opened a location in Harlem, and yes, Jerry Seinfeld was there. Along with Jerry, were other celebs like classic hip-hop artist Doug E. Fresh, and the famous, and adorable, Target Dog.

I was lucky enough to acquire an invite as well, but i was not United's only presence there. Check out the Target napkins that we printed:

The next item we did for Target turned out to be a favorite at the event. Target tote bags were a hot item. Below is a pic of a well known fashion blogger sporting Target's superb tote:

Summer Stories; Inflatables!

2010-06-07T16:11:00.006-04:00

Memorial Day, the landmark weekend which most people have come to associate with their kick off of summer, has come and gone. Although the season's actual starting date isn't until June 21st, with temperatures hitting beach weather almost every day lately, who cares?

So what better promotional product to roll out (no pun intended) than the blow up beach ball featured at last weeks PAPERMAG/H&M Beautiful People party in Los Angelas. Half concert, half fashion show, everyone had a blast and United played our part by supplying the branded inflatables

Whether you're hosting a company pool party or a weekend long event, these fun balls with your name on them are sure to make an unforgettable splash.

--submitted by lovely guest writer; KD

Pens? Pens. PENS!!!

2010-05-06T17:10:00.006-04:00

You just can never have enough pens. In our office here at United, we have hundreds - possibly (probably) - thousands of pens at our disposal at any time. Everyone uses, looses, borrows, steals, and needs pens.

Now look at the pen closest to you right now. Where did you get it? Unless you are one of those people with a writing fetish for those "high-flow ink" pens, chances are good that it just came across your desk somehow. You borrowed it from someone, or accidentally put it in your pocket after signing the receipt at your local pub last night, or someone gave it to you at a trade show.

You can never have enough pens. There are So Many brilliant ideas for good promotional products. But think about your target market and your budget, will a pen be a gift that they will find useful (how could anyone not find a pen useful?) And will this pen enable you to expose your brand to someone almost every day? The answer is a resounding yes.

Check out some of our pen collections:

Ninja Promotion! Don't Tell Anyone...

2010-04-19T10:57:00.003-04:00

OK, I'm just kidding, tell everyone. My friend recently posted a link to a video on my [insert social networking platform here] page.

Some of you might think that you are familiar with ninjas. Some of you might just be getting into ninjas for the first time. Either way, according to the wall street journal, the title of 'Ninja' is growing.

You might be asking yourself why I'm talking about ninjas on a blog for promotional products? Shouldn't ninjas be all stealthy and quiet? Well, there is a lot of truth to that statement. However, with growing competition in the field of being a ninja, how does one elicit more work from a shrinking customer base?? Ninja Promotions! That's how!

Here is my ninja stress-guy in various locations around my cube... You know how ninjas are sneaky like that:

Convention Checklist Part 5/5 - The Swagg!

2010-03-25T14:18:00.005-04:00

I had to save the best for last... Checklist part 5 of 5 is the ever important Promotional Product! United was sporting 2 fan favorites; hand sanitizer and a crescent sling bag. People loved (LOVED!) the bag, and the hand sanitizer went over swimmingly since people spent all day shaking other people's hands.

Our swag was quite popular, but i have to give credit where credit is due. The New York Times and Con Ed held it down with some of my favorite items:

Compressed Sponge

Foldable Flying Disc

I really, really love the flying disc. I'm not sure why exactly, I think it just screams; "fun is about to take place". And the compressed sponge, well, I can explain that one even less, but I'll tell you this; it will remain on my desk/ in my kitchen/ on my mind for the next few months.

What is the lesson people? Just because you are one of the most respected, trusted, and stuffy-seeming news papers in the world, doesn't mean you can't give out frisbees at a trade show.

Come out and grab some schwag!

2010-03-19T11:32:00.002-04:00

On march 24th I will be exhibiting at The Brooklyn Business Expo. Come out and see how I set up my booth. Come by and introduce yourself and grab some schwag. I will have convention checklist 1-5 all there (what is #5? If you haven't already figured it out, come to my booth and i will show you).

Either way, it's free to attend so stop on by.

Convention Checklist Part 4/5 - Floor Graphics

2010-03-19T09:54:00.005-04:00

The coolest thing about Floor Graphics is that you have almost unlimited advertising space and very little competition. A lot of convention centers will allow you to put floor graphics in the aisles to drive traffic towards your booth, but not many people actually do. If you use the removable adhesive type, the floor can't be carpeted, so call the venue first and make sure that it's ok.

Another cool thing about the adhesive floor graphics, is that they can be die-cut into any shape. Think of the potential with this; arrows pointing towards your booth, or footprints leading the way. You could print in four color process on the graphics and showcase your product as people walk by. Imagine printing something that looks like a dollar bill on your graphic. Talk about getting attention, you will have people literally stopping and bending over to try and grab it. Yalk about having a potential consumer's complete attention!

A different type of 'floor graphics' that I love, that not many people think about, is the customized carpet. As a frequenter of conventions and trade shows as an attendee, walking on concrete for 8 hours can be hard on the feet, back, and knees. Having a nice, plushy carpet in your booth will encourage people to come back just so they can have a sigh of relief as thepressure is relieved on their feet. (Plus, you get to stand on comfy, plushy carpet for 8 hours too).

Check out our very self-explanatory (But effective) floor graphic:

Convention Checklist Part 3/5 - Table Cloth

2010-03-15T13:48:00.008-04:00

Ok all of you booth jockeys out there, I've got 2 words for you; Brand Everything.

It is important that you send a consistent message to your prospective clients and convention attendees. One of the nicer ways to do this is with a customized table cloth. They typically come in 6' or 8' options, and can be 'fitted' or 'throw style'. whether you get one or the other should depend on your look and your budget. I find that the 8 Ft. throw style can be re used in multiple situations, but there is something sleek about a fitted table cloth. The smooth lines curving with and conforming to the table. It's just a sexier look.

There are also printing options. Spot color vs. 4 color process. Again, this will depend largely on your look and your budget. Call us, we will help you make the most of your marketing dollar.

Scavenger Hunt is on!!

2010-03-03T15:40:00.005-05:00

I am pausing from the convention series for a moment to announce a new competition! A fan sent me these pics, they were covertly snapped on an NYC subway.

A random sighting of UPG's bag in a bag!

To help prove the efficacy of promotional products, United is announcing the 'See Our schwag, Win a Bag' competition!! (I know you are excited about this)

How it works:

-See any United Print Group promotion out in the world, take a picture, send it to me, win.

-It Cannot be your item that you asked someone else to hold while you take a picture. (no cheating)

-Send in a picture, and the location of the sighting.

-Make friends with the person holding the item, and thank them for helping you win a new CAR! (...shaped stress reliever), and a bag, tote, or backpack (or 2) of my choosing.

Thanks for playing, send in those pics!

Part 2: The Booth.

2010-02-23T17:28:00.008-05:00

After noticing your lovely retractile banner, your perspective client will probably mosey on over to your booth. Now is when we get to the meat and potatoes; your booth display.

You have many options here. You could get a large background and podium:

Or how about one of my personal favorites, the mosaic display. This one is easily set up and taken down, is very transportable and very eye catching.

You can also use the 3 angle display. It's a very simple and effective way to get your message across:

Here I have only listed 3 of many, many options. These are all great options. You can call the experts here and we can discuss which one will best showcase your business.

Convention Checklist Part 1/5 - Banners

2010-02-18T14:29:00.014-05:00

Today begins our five part series on convention planning and materials. I will talk about what you need in terms of marketing materials to get the attention you want from the attendees. And I will give you ideas that will help you achieve top-of-mind awareness. Heed my advice and you will get more new clients from every trade show that you do.

Let's get started by talking about the piece that is usually the largest and will help attract attention to your booth or table; the banner. Too many booth jockeys (just coined it) over look the importance of having a sign at eye level. Convention attendees walk by hundreds of smiling faces. (Don't get me wrong, having a smiling face is important.) However, you will not stand out if you simply sit there smiling. You must to have some signage. Take, for example, the United banner.

A few points about our banner;

-Vibrant colors that meet our branding guidelines.

-Taller than the average person, so that people can see the banner, even if they are in a crowd.

-LARGE lettering so people can read it from almost any distance.

-Convenient and east to open, close, carry around, and store.

-Comes with its own carrying bag, and the entire package is actually very light.

Although our banner just has our logo, many companies find it useful to have their banners display some of their products and services.

There are so many types of banners out there; we can always help you find the right banner for you. I think that the retractable banner is perfect for busy convention booth jockeys because it looks great, it's light, and it's easy to set up.

Stay tuned for Part 2 of our series, coming next week!

My new favorite promo.

2010-02-12T17:07:00.009-05:00

This is it everyone! We can finally stop thinking of new and innovative marketing specialties because we will never surpass this:

The Can Grip:

I freaking love this thing. I use it at every opportunity. I believe the tagline goes something like: Adding class to the 12 oz. can. Screen printed on the outside of the handle with a 1 color imprint; Imagine getting one of these badboys when you step into your favorite bar. Or how about the bonding that will occur when you can easily spot your frat brother from across the keg party because the hand that is not fist-pumping is clutching the same "TKE" (or whichever combination of roman numerals) Can Grip as you are?! I see high-fives in the near future, maybe even a little bromance.

Are you trying to reach the beer or soda can drinking market? Oh, you mean nearly everyone? This is the perfect item...

Come to think of it actually; don't stop coming up with new items yet... I will need one of these for bottles too.

Vegas Convention

2010-01-06T16:50:00.003-05:00

Next week is the industry's big, big show in fabulous Las Vegas!! I will be there all week, and I will be thinking of you, my reader, as I go from aisle to aisle, finding the best, coolest, funnest, greenest, newest, and most unique items for me to blog about and for you to read about.

Looking for a special promotion this year? Do you have great marketing ideas swirling about in your brain, but you're not sure how to execute? Does your company only buy promotions that are forest-green in color? Now is the perfect time for us to talk! Drop me a line, comment, or email and I will be sure to bring you back some awesome samples that will tie your marketing campaign together like magic!

Let's start oh10 off the right way... By going to Vegas. Umm, that is, by going to Vegas and owning this convention!

Cube

2009-11-10T14:51:00.009-05:00

No, not that ridiculous movie from 1997 (or its equally ridiculous sequel, Hypercube), but the cube that sits on your desk and is useful for months. The Post-it Note cube.

If you were fortunate enough this year to obtain one of our showcase goodie bags, you have already seen United's Post-it Cube. This is definitely one of my favorite self promotions.

You might recognize this art from our last self promo. But since there is only one cost to have unique art on all 4 sides of the cube, we decided to go a different direction for the art on the other side.

Check out the other 2 sides on our Web Photo Album. This is such a splendid promotion because the art just looks great, and you are also able to keep your companies name in front of your prospects for months and months. Look in the album, and you will see that we put contact info at the very bottom of the art. We did this so that even if the Notepad gets very low, our clients and prospects still have our contact info right in front of them.

Check our store for all types of different styles.

Just Kick the Extra Point

2009-11-02T09:18:00.012-05:00

The Jets lost to their long time rivals the Miami Dolphins yesterday, 25 - 30. Some Say that head coach Rex Ryan should have decided to kick the extra points instead of 3 failed 2-point conversion attempts. I say I got my 'extra points' when, on my way out of the game, they handed me a sweet mug.

Wow, thanks! AND I get to take it to Jets' sponsor "Hess" gas station and get a free coffee any time after the game. How sweet is that? I love coffee.

The mug is a nice keepsake. It not only comes with the opportunity to get a free coffee, but it also features 6 Jets on the on the outside in action photos; Leon Washington, Darrelle Revis, Kerry Rhodes, Jerricho Cotchery, Dustin Keller, and Kris Jenkins.

You can see in this pic that the art on the mug is actually a piece of paper that they print and then cut out to stick in-between the inside and clear outside of the mug. It really gives the mug a nice look and enables all sorts of design work to be done. This art is actually 4 color process ( Cyan, Magenta, Yellow, and Black combined in various amounts to make up almost all other possible colors) plus 1 spot color, the Green in the Jets logo. You have to admire a team that will pay a little extra and stick with their branding guidelines to make sure the Jets Green is always the same green. Love it, this is what branding is all about.

On the Jets' wiki, it says the color is 'Hunter Green' I couldn't find the Pantone number of the color, this is probably to prevent people from creating accurate knock off merchandise. (which happens aplenty anyway).

Check the Picasa album for more pics of the Tumbler. Including the Official NFL hologram sticker and action shots of yours-truly drinking my coffee and feeling like I'm part of the Gang Green.

Curbside Handouts

2009-10-26T14:44:00.006-04:00

I'm not sure which comedian it was who said that 'the guy on the corner handing out fliers might as well be saying; "Here, can you throw this out for me" as he hands you the post card'. This is pretty hilarious, but it's not always true. A little while ago, I got a card from John Allan's. From the looks of the card, the place must be a spa or health club. Or at the very least an up-scale barber.

Upon closer inspection, the picture on the front shows a pool table in the foreground, and a bunch of men getting their hair cut in the background. Seems like a good place to go to get my hair did. Below the picture, they offer a nice coupon. The kicker to this handout, though, is the free sample of shampoo that is stapled to the top corner. How clever. Most people will toss a postcard without giving it a second look, but if there is a free sample attached, well, this one is a keeper.

The little pouch of shampoo is branded with the barber shop's logo and colors. This must have been a custom job. To get the shop's own shampoo in these little pouches is really impressive. This must have been a national campaign (they have 1 location in Chicago and 4 in NYC).

You can see that the integration of printing and promotional products can make a big splash. Just like our Awesome-vitiation, which combined the 2 items, it is not only a memorable gift that the potential client receives, but also a postcard full of valuable info. This combined with direct mailing is sure to bring in clients and spur up some curiosity about any business.

Play pool while you wait!

Awesome-Vitation

2009-09-21T16:24:00.009-04:00

Below you can check out pictures of this year's Awesome Invitation to the 2009 gift showcase. Once again we used our creative abilities to integrate a promotional product and a beautiful postcard into this year's invite. The gift that comes with the postcard is a swanky keychain / flashlight / bottle opener. Because just like United is your multi-purpose supplier, we wanted to supply a multi-purpose gift that will make people smile. And one that people will actually add to their key ring.

More info to come regarding the showcase, including a sneak peak at the goodie bags that the first 100 guests will receive.

Didn't get a postcard? Don't get pissed, get even! Leave me a comment or toss me an email and we can have one sent to you in the same day! (While supplies last!)

It Is That Time Again!!

2009-09-11T15:28:00.011-04:00

If you are in NY, then you know from the weather that we cannot really hold on to summer any longer. This saddens me to no end... However! The ending of the summer also means that United is having another holiday gift showcase!! This year is going to be better than last year (which was awesome, check the old posts).

Here is the save the date, I will be keeping you updated on our progress with the mailed invitations and our famous goodie bags. Which will totally rock the house. We are giving away some awesome door prizes to the first 100 people that arrive.

The best part? How about getting a head start on figuring out what to give to your favorite clients this upcoming holiday season? Or finally finding the perfect sales-call leave behind becasue you can actually pick up and hold and test and use items, instead of just looking at them in a catalog. Or.. there is always the food and the drink, and (I'm not positive about this) I think Harriet might bring her new puppy Clemenza! See you there!!

Holder of Cards

2009-09-09T17:45:00.005-04:00

This weeks' item came to me as a special surprise during my attendance at a networking event. A friend of mine just started out on her own to create what she has named: The Hispanic Network. I would say that there were almost 100 people at her launching event. And what an event it was! The networking was easy and the food was excellent. Maria really knows how to throw a networking event. She will be hosting more and more events in the future, so get involved.

What about the promotion? The faux-leather business card holder is actually the perfect promotion for a networking event. It is something that people are going to use if they are networkers. Hey, I actually saw some people using it at the event. This was a useful promotion.

The holder itself is ok. It's a little thin for my taste, it can only comfortably hold about 5 or 6 cards in either pocket. The imprint seems to be a little sloppy. If you look closely at the pictures, you can see that the tag line; "Bridging the Hispanic Market and the World", is smudged in places. But, for something that you would pull out quickly at a networking event, the holder can look really nice (as long as it's only a fleeting glance). So this promotion serves as a reminder of The Hispanic Network LLC more so than an advertising piece. I don't think a person at a networking event would ever, by choice, show off a cheap-looking card holder. But as long as they use it, it will remind them to invite people to Maria's The Hispanic Network.

Promotion for [Adults] Only

2009-08-21T16:49:00.008-04:00

Adult Swim is Cartoon Network's block of Late-Night programming that targets an older audience. I have been known to enjoy Adult Swim every once in a while, so when I was watching it the other night I was delighted to see that they are sponsoring events through their "Adult Swim Presents" event-planning arm. I was even more delighted to see that one of their events was in downtown NYC.

I'm a sucker for any event that doesn't require a fee to enter so I signed up and headed over to Santos Party House. Sounds fun, right? The event space was very cool. It was well decorated and ventilated, a fair amount of space and even some seating along the sides of the dance floor. The event itself, however, left much to be desired.

The good part was that I was able to acquire a rarity in the promotional product industry. They were giving out these sleek, black matchbooks. Which were subtly available to all attendees in little glass jars that were placed along the bar. If you aren't old enough to drink, you are not old enough to get free matches. Fair enough Adult Swim. Anyway, the matches are nicely decorated with a pair of otters (?) kissing on the cover and the Adult Swim insignia on the bottom printed in gold. This is an excellent promotion that even non-smokers are bound to take with them. More pics in the album, and if anyone can share a little insight on the kissing animals, maybe I'll send you a prize.

Business Card Innovation

2009-08-18T14:26:00.006-04:00

You may have read my last post about business cards. It touches on the formalities that surround business cards and Japanese Culture. That is all fine and good, but what about our free-spirited ways here in the USA?

I was pondering this when I stumbled into this quaint little shop in SoHo called Scrap Yard Inc.. This shop was really cool and the owners were likable and friendly. I didn't want to forget the place so i asked for a business card on my way out. This is what i was handed:

The clever owners of this store got a rubber stamp and some "hello my name is" stickers and created an inexpensive Business Card that is very memorable. I really like what they did here.

Something like this is functional in a off-the-beaten-path retail store. However, I'm not really sure that it would work in the Business to Business world. But who knows, maybe I should get a rubber stamp made and try it out!

Pill Container for Organization and Convenience

2009-08-04T10:37:00.005-04:00

This particular Promotional Product is so convenient that I feel like I must share it with the world. I don't take any medications, nor do I have arthritis, but I see the uber-convenience that is this pill case:

Organize your meds Monday through Sunday, or even lay out your meds for the whole month. Unlike some other pill cases, you will not have sore fingers from trying to open it. With the simple push of a button you can access your meds for that day. This item is perfect for pharmacies, hospitals, and pretty much any kind of health center or any place that services the elderly. They have a very significant imprint area and will remind the recipient where to go to refill their prescriptions.

Lens Cloth Update

2009-08-04T10:25:00.003-04:00

Tamar Weinberg of Schwag Addict received one of our direct mail pieces from below and liked it so much that she posted it on her own Promotional Products Blog. She is quite the Promotional expert...

Thanks Tamar!

United's Newest Self Promo

2009-07-06T17:21:00.012-04:00

Everyone loves free schwag. This much is obvious. So how do we get people to love it even more? Easy! We send it right to them. Check out our newest self promo / direct mail campaign:

Brightly colored and beach themed, when one of these bad boys arrives at your office it's like an instant vacation. Now, who doesn’t want to be associated with taking vacations? Really though, when people receive what’s commonly referred to as; 'bumpy mail', they are instinctively drawn to it. The curiosity is too strong and they are overtaken by the desire to learn what surprise could possibly await them beyond the saliva-adhered envelope flap.

If you see one of these brightly colored envelopes make its way into your mail room, you are in for a treat. If you don't see our vacation-in-an-envelope, well just post a comment and we'll make sure one gets to you.

Reusable Bag Maintenance

2009-06-15T10:28:00.004-04:00

I recently came across this article in Newsday about Reusable Shopping Bags. The article mentions that bacteria can grow in the bags when they are stored folded for hours and days before they are used again (the study was done by the plastics industry, big surprise). So I thought it might be appropriate to talk about a few things you can do to keep your bags fresh.

-Make sure that the meat and poultry that you buy are sealed well. Even wrapping them in another containing bag to ensure that there is no leakage.

-When you are done using the bag, turn it inside out and hang it up until the next time you use it. The reusable bags that I go shopping with are hanging on a hook behind my door. They are never folded up and shoved in a drawer. Especially if I use them to hold foods.

-Try to have some bags that you use for groceries, and some bags that you use for everyday items.

- If the bags smell funky, its not a big deal! Throw them into the wash. To dry; turn inside out and hang to dry.

If you have other tips about keeping fresh bags, send a comment!

Deliciouos, Delicious Promotion

2009-06-05T15:16:00.005-04:00

A colleague of mine recently attended a soiree hosted by Hurley Capital . They are a financial advisory run by a good friend and colleague of UPG's. The purpose of the gathering was kind of a way to say 'thank you' to friends and clients, as well as a networking mixer. Fun was had by all.

One of the parting gifts was this delicious logo'd cookie. What a brilliant way to be remembered. We have seen plenty of "food gifts" in the past, but rarely do we see a snack (other than maybe a piece of chocolate) that gets imprinted directly. I think they used the same delicious technology that enables Carvel to put Disney Characters on their cakes.

The cookie was wrapped in a clear cellophane bag and tied with a nice ribbon that also held a card with the company's logo and website. Quite the complete package. We look forward to attending more of Hurley Capital's events.

More pics in the album.

You may just want to LOOK smarter

2009-05-22T13:53:00.008-04:00

So because of these economic times, I've had to cancel my subscription to the New York Times. It is ok though, since I never really read the thing anyway. Actually, the Time's main function in my life was to help me look smarter. Which it did. When I would bring the paper onto the subway, even unread, I would get stares of admiration at the thought that I would be enjoying such a high-end publication. All bets were off as soon as I would try to open the thing and do the classic refold, only to drop the paper all over the subway floor. This would dash any hopes I had to impress people with my intellectual ability.

So in lieu of the paper and ink version of my intellectual status, I am now carrying the free bag that I received with my subscription. This contains; My peanut butter sandwich, my copy of The Queens Ledger news paper(no folding issues here), and a slew of the Recycled Pens that UPG has been using as our self promo.

The bag itself has a nice design and a beveled bottom for holding... Probably a newspaper. As far as the handles go, I like the look of them, but if the bag has some weight to it the metal ring handles induce arthritic pain in the hands. The colors are good, and the embroidered logo looks nice too. And there is a nice little zippered pocket on the inside.

Magic Promotion!

2009-05-01T17:33:00.003-04:00

OK, fine, it's more like physics. But your sales will increase like magic. You will achieve top-of-mind awareness like magic.

Anyway that you slice it, this collapsible bag that fits into another bag, that is actually attached to the first bag is a damn good promotion. It may seem confusing but that is because I'm speaking cryptically.

We all know that bags provide the best Cost Per Impression at about $0.004. And the convenience of having a bag that you can easily carry around in your pocketbook, or even on your key chain (note the handy carabiner) will easily add to the usability of this bag in particular. Check out the more detailed pics in the Picasa album.

Lets Go with 'Truckvertising'?

2009-04-03T16:15:00.008-04:00

This custom remote control truck that we made for a client served as one of the best college promotions ever. We did 120 trucks and there were 60 colleges where the students could race the trucks against each other to win free prizes (read: other awesome promotional products). The reps in the college would also stick cans and bottles of soda in the truck and just drive them up to students randomly on campus.

These trucks are truly one of a kind! And they stand out extremely well which makes them a really memorable promo. We had the trucks constructed and custom painted in the Mountain dew colors. Check out the rims and the vanity plate! At UPG, we pride ourselves on being able to not only work with you to come up with great promotional ideas, but also to follow the jobs through to the end. And by that I mean that every time I see the truck I want a can of Mountain Dew. More Pics on the Picasa web album.

Radio City Promotion

2009-04-03T15:40:00.007-04:00

A friend of mine recently went to Radio City Music hall to see two certain comedians do a reunion/comeback stand-up comedy show. She ordered a drink and instantly thought of me when she saw the promotional product that she received. She came to me the next day and told me I must put this on the UPG blog.

Here is this really nice light-up drink stirrer. the little air bubbles in the shaft of the stirrer create a really cool effect when it's turned on. And the imprinted piece at the top seems perfectly shaped for the Radio City logo imprint. This is the type of item that an out-of-towner would not just throw out after leaving the hall. The promotional product becomes a keepsake. It becomes a souvenir and a memento of an evening out.
I'm told that at the end of the comedy show, there was a music act and everyone in the crowd, instead of holding up lighters, held up the drink stirrer. What a pretty sight.

Slap Koozie follow up

2009-03-24T12:27:00.003-04:00

Although I do think that the slap-and-go koozie from below is quite brilliant, branding slap bracelets and koozies is nothing new. I would not normally wear a bracelet. But will I wear a bracelet that slaps around my wrist? Absolutely. And I recently came across one of these zip up bottle koozies too!

Nostailgia + Functionality = Awesome Promo

2009-03-20T15:11:00.009-04:00

Do you remember the slap bracelets from the early 90's? That might be the first fad that I remember getting into, way back in elementary school. The last thing that I had heard about them was some 3rd grade rumor that they were banned from use because the metal piece on the inside of the bracelet could become a lethal weapon if used incorrectly. I'm still not sure if that was true or not.

Either way, this special koozie utilizes snap bracelet technology to revolutionize the koozie world. Before this koozie, you could either have a can-koozie or a bottle-koozie, rarely was a koozie universal. All that has changed. This Promotional Koozie can fit around almost any beverage. With a huge 9" x 3.5" imprint area; this promotion will stay a part of any college student's entire academic career. That is 4 years (at least) of impressions guaranteed to be seen and used by other college students. I was testing it on my drink the other night and all I could think was "wow, my hand is room temperature, but my whiskey remains slightly chilled"

Before........................................After!

Flying Disc is FUN!

2009-03-13T19:10:00.006-04:00

I have not been able to put down this collapsible flying disc that I got at the convention. Luckily, I picked up 3 so I can have one at work, one at home, and may be I'll keep the last one in my car for something to play with the other cars while at a red light or when I'm stuck in traffic.

The Disc has a nice large imprint area, and a little imprintable storage bag. I am thinking only one thing: Beach promo! Ok, I'm thinking a couple of things, spring time is coming up and this is your perfect Campus promotion. Sponsoring a BBQ or picnic? At less then a dollar(!) these babies are sure to spread your name around campus. I guarantee that your promo will be used throughout the summer months as well, increasing your brand's exposure exponentially. Extremely Excellent promotion.

NYC Promotional Product Convention

2009-03-13T18:30:00.003-04:00

There was a great promotional product convention here in NYC last weekend. I always love these because usually at conventions the promotions are a side note. An important side note, but the main focus of the con is always Comics or Electronics . At a promotional product con, the whole goal is to visit the booths and get free stuff. It is just a wonderful feeling. Keep it here for posts of some of my Favs from the con!

NYCC Promotions, last one[s] I promise.

2009-02-27T18:02:00.007-05:00

I know it's been a little while since I've posted, so to make it up to you, the reader, I will cover a couple of items tonight. We will start with the shirts that Sega was throwing into the crowd. Sega is a video game manufacturer for all major consoles. You may remember their lovable character Sonic the Hedgehog.

However, there were no cute and cuddly characters this time, folks. Sega was promoting their new games; "The Conduit" and "House of the Dead: Overkill". Click on the names to check out the game trailers. Here are the shirts;

Front:

Back:

I know the images aren't great, head over to our Picasa web album to see more detail on the designs.

As a good promotion always does, the shirts brought mobs of people to Sega's booth at the convention. There were gentlemen in full zombie make-up touting the arrangement; "hug a zombie, get a shirt", I'm secure enough to hug a zombie, and I'm glad I did. I then proceeded to demo both games, and I am excited for their release.

A major point about the shirts; they are tagless! If you are like me, when you have an uncomfortable paper or plastic tag hanging out of the back of your shirt it can become the bain of your existence. Sega has the foresight not to associate the killing of zombies with any uncomfortableness. Good job Sega!

NYCC Promotions Part 2

2009-02-17T17:09:00.008-05:00

After I got the wolverine key chain from Del Rey, I walked around only a little before I was handed a foam toilet seat (full size!). Now, I'm accustomed to seeing many bizarre costumes at events like these, but when I was handed a foam toilet seat, I wasn't sure weather I was supposed to wear it around my neck or just look at it. I didn't wear it, but I had to hold on to it so I got a friend to wear mine for me. Unfortunately, he turned down any photo ops for the blog. Here is the seat:

You can see that time has been rough on this promotion. Although it's only been a week or so, the bright white foam has discolored slightly to become a more yellowish hue around the edges.

But all in all, this custom promo from fox screams for attention in a sea of short attention spans. Supposedly in the show, the main character dies when a rouge toilet seat falls out of a plane and hits her in the head.

I love the idea for the promotion, and to be honest, I've only heard great things about the show (even though it's been canceled). This promo is for the upcoming Direct to DVD movie and it got some attention from the die hard fans along with attention from the casual con goers like me. This show has such a following that someone believes they can sell the foam seat for a few bucks on ebay. Compare his pic to mine to see the difference in color (and camera quality).

NYCC Promotions Part 1

2009-02-12T19:21:00.005-05:00

Throughout all of the hustle and bustle at the Jacob Javitz Convention Center this weekend I was able to grab a few good promotions. One of my favorites is this cool Wolverine Keychain.

The Key chains were given away by Del Rey Manga, a company that imports a lot of Japanese Graphic Novels into the US. The key chain is promoting "Wolverine: Prodigal Son" a new graphic novel from Del Rey. Apparently in the book, "Logan [aka. Wolverine] is a teenage rebel with a real good reason for having a real bad attitude". The key chain features the name of the graphic novel, along with some really nice art of the bad-ass teenage wolverine. The key chain itself is of nice construction and I wouldn't be too embarrassed to have it on my car keys. The only down side is that they left the "Hecho en Mexico" tag on every key chain.

Check out these sites for more info on Conventions and pop-culture.

Promotions Ruled the weekend at NYCC

2009-02-09T13:37:00.004-05:00

This weekend was the comic book convention in NYC. I attended Saturday and Sunday only to find that everyone was giving away promotions like it was going out of style! All of the larger booths were throwing shirts into a crowd or giving out keychains. Even the smaller booths had pins and bookmarks to help grab attention and promote themselves. Keep your eyes here over the next few days as we go through some of my favorite promotions (including the foam toilet seat cover).

Green Promotion from Vegas

2009-01-30T14:53:00.005-05:00

In my Previous post, I spoke about green-promotions that are Actively Green- like the tree sapling in branded packaging that encourages people to plant trees- as opposed to passively green promotions like a recycled notebook. Actually, using any of our green promotions is a great way to expand your company's 'green initiative' and to send a message about caring for the environment. But we brought back an Actively Green promotion from Las Vegas that I am really excited about.

Pen shown for scale.

Here is what it says on the packaging: "The handmade paper foot is embedded with a hearty mix of perennial wildflower seeds. Plant under a thin layer of soil and water thoroughly. Keep moist until seedlings are well established." Ok, pretty simple instructions, I'm no green-thumb but I think I could plant these flowers succesfully. I love the shape of this one; a green footprint. (haha, get it?) But they can be die cut to match your logo. A promotion like this is versitile; it is well priced for give aways at a convention or promotional event, and it can also work really well as a direct mail campaign. This inexpensive, actively green promotion will remind the even the worst bottonist that your brand cares about the environment everytime they see their beautiful flowers.

More from Vegas! Promotions That Stick!

2009-01-23T17:30:00.003-05:00

I found some more promotions in my coleague's stash from Vegas. She isn't here today so I've decided to write about them before she could.

We've got 2 very interesting, inexpensive promotions that have some potential in niche markets. The first one is the magnetic roll of tape. You might be laughing, but let me tell you, I love this stuff! I've been making business cards into refrigerator magnets, and it is fun. I'm going to stick one on my friend's fridge at her party tonight. And I will put the rest on my fridge at my new apartment. They will be our first magnets, and they will make good conversation-starters for when we have our house-warming party. But the promotional potential is definately here. Since the roll looks like a normal scotch-style tape roll, the side of the container is all imprintable space. I'm thinking; school teachers, art teachers, home-makers, students, college students, and more can be reached with this promotional item. I know that when I go home today I'm going to make some more stuff into magnets. Priced for give-away's.

Now lets talk about the 'Duct Tape in your pocket'. This promotion is a foot and a half of duct tape with a removable backer so it can be folded and put in a pocket or wallet and it won't stick to itself. At first, I was like ..."really?" but the more I thought about it, the more I think I'm going to keep it in the center console of my car. I could use duct tape about 8 times per day on average and I think that this is a great car centered promotion. Gas stations, auto mechanics, electricians, repair men and other repair based service people can leave this little guy behind after a job with some kind of clever saying impinted on the package. How about; "if something else breaks, use this tape and then call me" with a phone number. I think that is clever eough to make a lasting impression. they can then take the roll of magnet tape out of their pocket and stick the duct tape to the fridge.

Check out the web album for more pics.

Greetings from PPAI in Las Vegas!

2009-01-15T18:00:00.001-05:00

There are over 2,000 manufacturers, millions of new products.....And two convention floors full of ideas!! It is a little overwhelming, but my favorite item of the day is "The drinn."

It keeps your cell phone, or ipod neatly placed while charging. Hangs between your battery charger and the wall socket. Its universal and works with every socket and adapter worldwide. Great Imprint area for your logo. Under $3.00.

INDUSTRY CONVENTION!!!

2009-01-15T15:52:00.002-05:00

Keep your eyes peeled for posts from our colleagues in Las Vegas. This is the weekend of the huge PPAI expo down there, and we've set up e-mail blogging so they con post as they walk the floor. We expect them to return with bags full of samples and minds full of great ideas!

Conventional Catalog Browsing is Back!

2009-01-08T16:03:00.002-05:00

...kinda

I would like to formally announce to you, our reader, that UPG has single handedly brought back the style of reading that traditional print media had started so many years back, but was lost with the birth of the interweb; Page flipping.

With our New On Line Catalog you can browse the items in the classic 'page turning style'. This post goes out to Johannes Gutenberg. "You the man JG!"

Here is one of our new online catalogs. Let me know what you think. Or you can send me an email and we'll keep Johannes' legacy alive by sending you a paper and ink version! In the mean time, lets keep it green with tree-less catalogs.

Your sales can "crash through the heavens"

2008-12-31T10:35:00.008-05:00

You may recognize the art on the promotion I'm going to be talking about today. I'm a huge fan of this particular Japanese show. It makes me a giant nerd, I know. But because I'm such a fan, I am really drawn to this particular promotion. And with good reason.

You see, this drawstring backpack came with my friend's DVD box set. They folded it just right to fit in the box without ruining the integrity of the embroidered logo. Not a bad gift for buying a DVD. This really simple promotion becomes a value add. Its not just schwag any more, now it's SCHwagg (capital SCH and an extra 'g'). Because when your serving a niche, your fans clamor for branded material with their favorite show, or character on it. This very affordable branded backpack now has immense value. I should know. I don't have this box set yet, but now, I am definitely going to buy it.

The backpack itself is actually very nice. It's got a zippered pocket on the inside for an mp3 player with a small hole on the outside for the headphone jack for easy listening (of the show's soundtrack no doubt). The embroidery is well done, although it's a little off center. That little quirk is not easily noticed. Since the art is subtle enough not to tell the world that I am a giant nerd, this is the type of back pack that is perfect for gym usage, and everyday errands. Well done Bandai, perfect use of a common promotional product.

NY Jets Score Big With Promotions

2008-12-23T14:52:00.005-05:00

I went to the NY Jets football game a couple of weeks ago when they played against the Buffalo Bills. If you saw that game, you know that they won based 100% on luck. I was leaving the stadium thinking that if they constantly relied on luck, they would never win another football game. Just then, I ran into a little bit of luck myself. On the way out of the stadium, they were giving away JETS promotional bracelets.

Not such a bad score, I've got mine hanging on one of my cube walls. If football-watching, beer drinking fanboy ruffians ever decide to wear a bracelet, I think it would be this one.

You can see more pics of the bracelet here.

Happy Holiday feedback!

2008-12-19T11:03:00.004-05:00

Do you remember the 5th part of my holiday gift series? The one with the leather, personalized portfolio? Well, a friend of mine got a bunch of them monogrammed for her clients. I want to share with you what she shared with me:

Tom, your gift suggestion for our top clients was a real hit! Here is just some of the feedback we got on the personalized padfolios -

“Thank you so much for the lovely gift. It was really thoughtful and generous. And monogrammed? I feel like such a professional!”

“What a sweet present I just found in my mailbox. Thank you so much!!”

“What a wonderful surprise! The leather folio is tres classy and elegant (just like me!). Seriously, I love it because it is beautiful and useful and not fattening.”

“…thank you for the very thoughtful gift. It was a nice surprise.”

And we can't thank you enough for helping us let our clients know just how much they're valued!

Not bad, huh? Happy Holidays!

Corona Promotional Follow Up

2008-12-16T15:56:00.007-05:00

I was rummaging through my drawer of stuff in preparation for a 1950's high-society whodunnit themed party this weekend. Specifically, I was looking for a monocle as the Pièce de résistance of my costume. I already had the top-hat and the cane.

I came across a promotion that I had received in college some years back. A Bottle Opener from Corona. This time when I looked at it, I could not help but to pick it up and examine it more closely. I swear I've had this thing for years, but I noticed quirks about it this time that I've never seen before.

For one, there was this 'huge', unsightly air bubble in the middle. How strange, the construction seems pretty solid except for this. And two, the piece of metal that has opened many bottle of beer. You know, the only 'working part' of the bottle opener, was set all crooked.

Other than this, I know for a fact that the opener works, I spent the rest of the night testing it out. And it is a pretty cool looking promotion, kudos Corona, I take back all the mean things I said about your promotions in my other post.

You can see more pics of the corona bottle here.

Promotional Items Just got Awesomer

2008-12-10T13:59:00.003-05:00

I know awesomer isn't a real word, but it should be... Anyway, Tim's Blog just posted some info that relates to my previous post about CPI or Cost Per Impression. Actually, you can find all kinds of nice tidbits of information about promotional Products in these articles. There is one from Adweek, one from B2B online, one from Brandweek, one from Mediaweek, one from Newsday, and one from PROMO magazine.

If you want to view the complete study, you can find it here.

Here is a hint... The answer to my trivia question from the CPI post I mentioned above can easily be found in the above links. ...

Green Promotions (not just Pantone 354)

2008-12-05T15:43:00.006-05:00

Lots of people are talking about getting "green" Promotional Products. At United, we offer a slew of recycled promotional items, many re-usable bags and shopping totes, and of course the recycled pen and blotter (you might remember them from our holiday showcase). These are the typical 'green' promotions, and everyone of them is great.

Recently, we were asked to do another 'green' promotion for a large company. This company wanted to get people excited about their green-initiative. Instead of giving a shirt made from recycled and organic materials, we suggested that they encourage their end users to be pro-active about being green too. So now, they've decided to give out something like this:

Why not provide a home for some birds? Create some clean air and help prevent erosion? Along with the promoting the company's green initiative, this uber-green (I just coined that) promotional product encourages the end users to share their enthusiasm about being green with the advertiser.

Keep yours eyes peeled, New York, because in about 10 years, you might be seeing a bunch of Douglas Fir saplings all over the place.

Cost Per Impression (Plus Trivia!)

2008-12-01T10:57:00.007-05:00

I was fortunate enough this week to have one of my fans come up with a great topic for me to write about. It is based on his own life experience. He likes my blog so much that his daily life is consumed by it! I think the rest of you should be just as devoted!

I'll share his email with you:

"I went to a ski movie premier last night in Portsmouth. corona was
there amongst other vendors giving away free things and like all the
college aged kids, adults were scurrying around snatching up swag. I
was astonished when I returned home and dumped my trickortreat bag out
onto the floor. I got lots of cool ski stuff and was not
disappointed, but take a look at what I found.
(Bottle openers!)
What do you think people will think about corona when they compare
their bottle opener to the thick, snowboard shaped one of
significantly smaller company Putnam Sports. Seriously, it's
ridiculous. I think it's to their advantage that the print on the
corona opener is so small you can't really tell what it says.

Aren't you impressed THAT is what I was thinking when I first saw those?!
Yay UPG!"

He attached this picture.

In this example, my buddy has touched upon a couple of very important factors.

1. Promotional products are just one aspect of a marketing campaign. Putnam Sports knows, and demonstrated this by appealing to winter-sportists with an item shaped like a snowboard.

2. The Cost per impression for promotional products is one of the lowest possible. In other words, if you divide the total cost of something by the number of people who see your name/logo/message, the cost will drop to below 1 cent per impression. But if the item is trumped by a better marketing campaign, you can loose a lot of of impressions. My fan's point was that; with so little effort demonstrated by Corona, it gave him a bad impression of the company.

Here is a Question, answer in the comment section or send me an email and you will be featured on the blog and we will send you a gift!

According to ASI, what is the average cost per impression for Promotional products?

Unique Mascots and the Promotional Opportunities They Present

2008-11-21T16:35:00.007-05:00

So, one of my favorite blogs told us all about Japanese Blood donation mascots today. I know I'm going back to Japanese culture, like in my previous post, but I was so inspired by these mascots! I mean, they are so cute and cuddly, and really make me want to donate blood (if that makes any sense)! All that I could think about were the promotional opportunities that these creative creations represent. Here are some of my fave's:

This one's name is Kenketsu-chan, her blood-drop ears grow and shrink depending on how much blood she has or doesn't have. She even has her own website! How sweet would it be getting a promotional key chain of this cute character with red liquid in her ears. I think that is so cool! Not to mention it would bring people back to donate the next time.

And check out Blood-Kun (sounds creepy, but he looks so cute!):

This guy has a backpack full of blood and his hat turns into a flashing red siren in case of "emergency". I think anyone who receives a plushy of this guy with a backpack full of red liquid that sloshed around when you moved him would be encouraged to donate everytime. Not only that, but someone's friends who saw such a promotional product would probably be inspired to donate too.

Contest Winner!

2008-11-17T11:41:00.005-05:00

Congratulations to Andy 'Rusty' K. of Boston Ma. For nailing last weeks question regarding the art on my business card holder.

Due to your extensive pop-culture knowledge, you will be receiving HubDude:

He is one of our friendliest high-quality USB hubs.

Thanks for participating, keep your eyes here for more contests and more prizes!

Card Holders Can Make an Impression

2008-11-13T17:08:00.006-05:00

I love receiving promotional products, I mean, doesn't everyone? Not only because it gives me something to write about in my blog, but because when they are effective, I can find a way to fit them into my life. And when they are not effective I get to pick apart the faults and decide how they could have been done better.

I attended a CBS event recently and received a really nice leather business card holder:

You can see that the leather was debossed (just like embossing only backwards so the words or image is below the surface instead of above it) with the CBS logo. What you can not see, is the line of text below it. Debossing leather with type that is too small can clutter the space and make your message hard to read.

I compare it with the business card holder that I use currently:

My card holder is a little smaller, made of tin, and is silk-screened. I tend to prefer it because it is less bulky, lighter, and I'm also a huge fan of the art. We have both kinds of holders, and card holders make a really nice gift.

If anyone can tell me where the art on my case is from, you will get a prize and instantly earn my friendship! Leave a comment!

Apparel for Every Season

2008-11-07T15:34:00.003-05:00

Here in NY, the seasons are taking their sweet time to change. The internet tells me that today's high will be 61 F.

I'm not complaining, in fact, the longer it stays warm, the more opportunities I get to play Ultimate Frisbee with the local impromptu pick up team. But this slow change does not mean that you should not be prepared for cooler weather ahead.

One way to prepare; how about thinking about your logo'd hoodies, jackets, and long sleeved T's now instead of after it gets too cold. Depending on the use of your apparel, look into the quality of the piece and make sure that the durability matches the intended use. For exampe; Windbreakers are nice, but may not be appropriate for out door work in heavy elements. Or, if someone is constantly in side and out side, a nice zip up hoodie could be the perfect thing to keep one comfortable in variable conditions.

The intended use of your branded apparel is probably the most important factor in making sure that you get the most bang for your buck and that people will actually wear the pieces, giving your brand the exposure that you desire.

Now that I know the cooler weather is coming, I just might get some branded Long sleeve's for my Disc Golf team.

Happy Halloween from Tommy Hilfiger

2008-10-31T13:05:00.010-04:00

Halloween has always been my favorite holiday because I consider candy to be my favorite food group. This year, Tommy Hilfiger is getting into the spirit. Go into any one of Tommy Hilfiger's retail locations today and you will be lucky enough to get a free pair of these spooky Halloween glasses.

Doug and I get the Halloween Spirit

This year, TH asked us to supply them with some funky Halloween give aways for the patrons who drop by on Halloween weekend. Healthier and more unique than candy, parents DO remember when their kid gets some special treatment, and they will love that TH is not adding to the plethora of candy that will be getting eaten until the new year.

If any one snagged a pair of the glasses, send me a pic of you wearing them and we'll post it on the blog!

Have Your Name Come Up In the Clinch

2008-10-29T12:00:00.006-04:00

I had the very exquisite pleasure of changing my flat tire on NY's own Grand Central Parkway this morning on my way to work. While I was pulling the spare-tire out of my trunk, all I wanted to find was one of those little plastic safety triangles:

Never ever did I think I would be put in a situation where I would long for one of these simple but effective pillars of safety. I had about 2 feet of working space between my flat tire and the highway. As the cars whizzed by me at 80 mph, all I could think about was that if I had one of those triangles, I would at least feel safer.

Want to associate your company with safety, and be helpful to someone in a clinch? Check out these and these imprintable car safety kits. Most come complete with traingle-of-safety, all will lend peace of mind to the traveler in a bind.

PSDA Show in Baltimore

2008-10-27T12:23:00.003-04:00

Just this past weekend a colleague and I went to the PSDA show in Baltimore. A great time was had by all.

Some Highlights:

-The random Japanese printers who I met on Thursday night.

"Doozo yoroshiku." It was nice to meet you guys! I was actually able to use some of the knowledge I gained in the previous post about business cards and culture.

-The Blog idea exchange discussion.

"Hi Everyone!" Thanks for the great ideas and tips!

-Breakfast with colleagues on Friday morning.

-All of the great exhibitors.

I was a sponge the whole weekend, thanks for answering my questions and teaching me so much! I hope to learn even more as I go through all of the information I obtained in the form of brochures and pamphlets.

See you next year, if not sooner!

Motivation!

2008-10-23T11:00:00.005-04:00

This week is WNYC's Fall fund raiser. As is typical with public radio fund raisers, they are offering thank you gifts to encourage listeners to donate. They have Logo'd promotional items ranging from umbrellas to coffee mugs; and don't forget the ever popular eco-tote.

Apparently, my pledge has earned me the Brian Lehrer '30 Issues in 30 Days' tote bag.

The value in this item comes from the logo on the bag more so than the bag itself. When I go to the grocery store, the bag will be an effective talking piece when I meet strangers who also listen to public radio and are environmentally conscious.

The Business of cards

2008-10-16T16:22:00.007-04:00

We are promotional product guru's here at United. But we have humble beginnings and understand the importance of the things that many take for granted. For example, the business card.

Before the internet, your card, not your website, was your sole representation to your prospective clients when you were not directly face to face with them. People see your card and associate your personality and your business with it. It is unavoidable.

It is because of this that the Japanese have a strict regimen and custom detailing the proper way to exchange business cards with someone. It is not only the Japanese , the presence of instructional videos about how to properly exchange cards tells me that others still recognize the importance of this tiny rectangular piece of paper.

(In Japan, use both hands when exchanging)

Brand integrity is huge. No one wants a sales rep in Cali with a different card than your sales rep in NY. That could mean a fight when they meet at the convention in Baltimore. So here at United, we offer our expertise in retaining your brand integrity, getting the best possible card for your money, and avoiding embarrassing confrontations when someone has seen your logo in 2 different colors or styles.

Call up and ask for a demo and we will show you how our internet business card (and stationery) solution works, and how you can retain even international brand integrity. Excellent customer service? free of charge.

Gifts Part 5/5: The Personalized Portfolio

2008-10-10T10:34:00.006-04:00

I will conclude our 5 part gift series with a gift that can be personalized, is very useful, and very tasteful. I use mine all of the time.

Do you know someone who could use some more organization in their life? How about that friend or client of yours who is always forgetting things because they never write anything down? Do you like looking prepared and professional during meetings? Check out these portfolios. The price and style range might actually surprise you. One of my favorite styles is pictured below, it's got a metal clasp that can be laser engraved with the individual's name, and your company's imprint can go on the inside. It is made of stylish leather and is lined with a fuzzy pajama-stile fabric.

One of the best ways to make some one feel special and liked is to give them something that is only for them. A personalized portfolio is not the kind of gift that will sit on a desk, but will be incorporated into the recipients lifestyle.

Gift Showcase Photos! Thanks for Coming!

2008-10-09T16:06:00.009-04:00

A huge 'thank you' goes out to those of you who made it to our event. It was a great success and we look forward to doing it again next year!

Check out these great action-shots, courtesy of Henry:

Gift Showcase Photos

United's Gift Event is Tomorrow!

2008-10-06T16:39:00.005-04:00

I'm pausing from our 5 part gift series today to remind everyone about our Gift Extravaganza tomorrow! The event is from 4pm until 7pm tomorrow evening (Tues Oct 7) at the Logomark Design Center in marvelous Midtown Manhattan. If you're reading this now and really want to join us (everyone should come!), but have not let us know about your interest, hit the contact link on the right side of the page and give us a call.

Need a good reason to come (other than the drinks, food, raffles, and gifts) how about this; since the event starts at 4, you can use it as an excuse to leave work early!

Can't leave work early? No worries! We'll be rocking and/or rolling until 7 pm so stop by after dinner.

See You There!

-Tom

Gifts Part 4: The Only Thing Better Than Food, is Free Food

2008-10-02T17:11:00.008-04:00

I remember as a kid getting those giant tin things full of popcorn with the three flavors. Do you remember that? The butter and caramel flavor would be gone in a few weeks, but the cheese flavor would last until early March.

The concept is great, people love getting tasty snacks as gifts, and they will even talk about the gift in March as they sit around munching on stale cheese-flavored popcorn and wondering what to do with the giant leftover tins.

We decided that like the idea and want to push it up a notch, so today I'm highlighting our new food gift sets. I think they're gorgeous, not to mention the boxes and baskets are holiday themed and re-usable. Whats inside you ask? I'll tell you about the chocolate truffles and chocolate covered pretzels, but if you want to find out about the rest of the tasty goodies, you might just have to order one to your own office. If you give one as a gift, the food will be gone quickly, but your name will be remembered in that company for a long time.

Harriet just ate a truffle, hence the smile.

Gifts Part 3: Washable Keyboards

2008-09-30T11:58:00.004-04:00

Today we're going to take a turn back to electronics and computer peripherals. May be because I'm dropping hints to my friends and family about the type of gifts I want to receive this holiday season, or may be because these flexible waterproof keyboards are amazing!

One of my favorite co-workers had a "case of the spills"
(re-enactment)

or "the dropsies", as it is sometimes known, and had taken out her old keyboard with a nice hot cup of coffee that she was about to enjoy. The keys became sticky and gross, the whole thing was unusable except for the caps-lock key, the very important caps-lock key. It was time for a change, we needed a solution. Dropsies can be incurable so we decided that we had to change her environment.

Enter the waterproof and antimicrobial SEAL FLEX keyboard. Her dropsies persist, but now we can just toss her keyboard into the sink and wash off all of the stickness. With 2 imprintable areas, this is a nice gift for even the clumsiest of clients.

Gifts Part 2: The Size of the Dog on the Flight

2008-09-29T13:18:00.005-04:00

If you are like me, you like to have wardrobe options when you travel. It's not that I need to change my clothes every few hours, it's more like I absolutely can't trust any weather man. And I also like to be prepared in case something requires more or less formality than I had thought. Plus, as an Eagle Scout, I had 'be prepared' drilled into me by the Boy Scouts of America so you can imagine the space I need in my suitcase for my "stranded on a deserted tropical island" survival kit.

When I was traveling this weekend, I had to learn the hard way about airline luggage weight limits and how much they can cost. I got slapped with a $50 fee for having too many wardrobe options. If I had this luggage scale, I may have been able to save some dollars. This one also has a tape measure so you can leave the guess work out of choosing the size of your carry-on. With a nice imprintable storage bag, this little baby is perfect for the traveling sales person on your team, or any frequent flier.

Paying $50 does stink when you're not ready for it, but at least I was not as bad as the guy next to me who took his unmentionables out of his suitcase and put them into his carry-on to avoid the fee.

My favorite Gifts Part 1

2008-09-25T11:03:00.003-04:00

Today begins what will probably be a five part series about some of my favorite gift items. With our Annual Holiday Showcase coming up, I thought it would be a good idea to talk about the interesting, cool and unique gifts that I have come across.

The first item that I want to talk about is so freaking cool that I get excited every time I see one. Its called a Mogo Mouse and it is a slim mouse for traveling professionals (or traveling gamers) who are tired of using that clumsy laptop touch pad, or that inaccurate (and annoying) little red nipple.

Right now, there are a few different versions available including the presenter mouse which you can use to manage powerpoint slides and comes complete with built-in laser pointer. And there is also the media center version which works with media players including iTunes and has buttons for playing, pausing, changing tracks, and adjusting volume.

Here is the kicker, not only is this mouse convinient for travel, but it's completely wireless! The mouse works on bluetooth technology which means you can change slides in you presentation from about 30 feet away. Not only that, but the mogo mouse stores and charges in your laptop's express card slot. I love this part. This should have happened sooner. A high quality mouse that stores and charges in your laptop, it just makes a ton of sense.

This gift is great for a high end consulting company as a thank you to clients. When your client is on an airplane next to another professional and s/he pulls out their mogo mouse, their neighbor will ask right away about where they got it from. Your imprint will surely make an impact as the professional uses the gift over and over.

Saving the Planet, 1 Bag at at Time

2008-09-19T10:41:00.008-04:00

There is talk about saving the environment everywhere. I see ads in the subway, ads on TV, and even articles in newspapers are touting the dangers of us humans interfering with the environment.

One of the issues that I find interesting is that of plastic bags being overused and choking the environment. This has become such a large problem that Ireland has even issued what they call a "PlasTax" where shoppers must pay an extra 15 cents for every plastic bag they use. So far, it has been very successful in cutting down the use of plastic bags and raising funds for the governments' environmental projects.

You might be thinking "I don't wanna pay no Plastax, but I do want to save the environment. What can I do?" Well, some of the more 'green-minded' companies are promoting the use of logo'd Re-Usable Bags. Talk about a great 'green' promotion, not only will the end user see your imprint, but since they are encouraged to use the bags over and over, your imprint will be seen by other shoppers on every grocery-store trip that person makes. Check out our re-usable and eco-friendly bags when you think about your next 'green promotion'

Now it's our turn to walk-the-walk. Here is some interesting info that we can use to make small changes that will make our everyday lives a little greener;

- Idling your car for more than 30 seconds gets you 0 miles per gallon. Which can seriously hurt your MPG average, and your wallet.

-A professional car wash uses 10 times less water than you doing it by hand and hose in your driveway. Which is great seeing that I just learned about a $5 carwash on my commute home.

-Compact Fluorescent Light bulbs use one third of the energy that regular light bulbs do, but burn just as bright and last 10 times longer.

-Under inflated tires can cost you some major gas mileage. Check your tire pressure regularly, especially before a long road trip.

Your Key to A Successful Holiday Season

2008-09-15T10:39:00.006-04:00

Mark your calenders! United has just sent out the "Save The Date" notice for our upcoming holiday gift showcase! There will be some finger food and drinks, but the real attraction will be the spread of corporate gifts that will be on display. We have all styles and types, all price ranges, there will be plenty of great eco-friendly gifts available for the company who is conscious about the environment, or for the company who wants to be.

I checked out the venue last week, it is quite slick. If you would like more info, or if you would like to attend, toss me an email, or leave a comment. More info to come!

Fashion Week Loves United Print Group

2008-09-11T15:44:00.008-04:00

It is fashion week here in NYC, and just this past Wednesday The Budget Fashionista threw a bash to celebrate her 5 years as a successful blogger. Congratulations!

United didn't have an official invite, but we were there in our own way. The theme for this year's Fashion week is "Frugal Is The New Black". And in the typical glamorous, yet fiscally conscious style of the Budget Fashionista, we were asked to produce the T-shirts that would represent the theme.

The shirts were on mannequins, and humans alike. They popped, they were memorable, they looked good (they better, this is fashion week), and they kept the theme of fashion week on everyone's minds.

We think this makes us famous and fashionable...

Watch a video about the event here

Blog Launch!

2008-09-11T11:33:00.006-04:00

Please visit the United Print Group store to see all the ways you can:

Motivate Employees and Improve Job Performance
Reward and Motivate Salespeople
Keep your logo and information in your client's view

Or, call us today at 718-392-4242 to see how we can help!