Showing posts with label 4 color process. Show all posts
Showing posts with label 4 color process. Show all posts

Tuesday, November 10, 2009

Cube

No, not that ridiculous movie from 1997 (or its equally ridiculous sequel, Hypercube), but the cube that sits on your desk and is useful for months. The Post-it Note cube.

If you were fortunate enough this year to obtain one of our showcase goodie bags, you have already seen United's Post-it Cube. This is definitely one of my favorite self promotions.







You might recognize this art from our last self promo. But since there is only one cost to have unique art on all 4 sides of the cube, we decided to go a different direction for the art on the other side.

Check out the other 2 sides on our Web Photo Album. This is such a splendid promotion because the art just looks great, and you are also able to keep your companies name in front of your prospects for months and months. Look in the album, and you will see that we put contact info at the very bottom of the art. We did this so that even if the Notepad gets very low, our clients and prospects still have our contact info right in front of them.

Check our store for all types of different styles.

Monday, November 2, 2009

Just Kick the Extra Point

The Jets lost to their long time rivals the Miami Dolphins yesterday, 25 - 30. Some Say that head coach Rex Ryan should have decided to kick the extra points instead of 3 failed 2-point conversion attempts. I say I got my 'extra points' when, on my way out of the game, they handed me a sweet mug.

Wow, thanks! AND I get to take it to Jets' sponsor "Hess" gas station and get a free coffee any time after the game. How sweet is that? I love coffee.

The mug is a nice keepsake. It not only comes with the opportunity to get a free coffee, but it also features 6 Jets on the on the outside in action photos; Leon Washington, Darrelle Revis, Kerry Rhodes, Jerricho Cotchery, Dustin Keller, and Kris Jenkins.



You can see in this pic that the art on the mug is actually a piece of paper that they print and then cut out to stick in-between the inside and clear outside of the mug. It really gives the mug a nice look and enables all sorts of design work to be done. This art is actually 4 color process ( Cyan, Magenta, Yellow, and Black combined in various amounts to make up almost all other possible colors) plus 1 spot color, the Green in the Jets logo. You have to admire a team that will pay a little extra and stick with their branding guidelines to make sure the Jets Green is always the same green. Love it, this is what branding is all about.

On the Jets' wiki, it says the color is 'Hunter Green' I couldn't find the Pantone number of the color, this is probably to prevent people from creating accurate knock off merchandise. (which happens aplenty anyway).

Check the Picasa album for more pics of the Tumbler. Including the Official NFL hologram sticker and action shots of yours-truly drinking my coffee and feeling like I'm part of the Gang Green.

Friday, March 20, 2009

Nostailgia + Functionality = Awesome Promo

Do you remember the slap bracelets from the early 90's? That might be the first fad that I remember getting into, way back in elementary school. The last thing that I had heard about them was some 3rd grade rumor that they were banned from use because the metal piece on the inside of the bracelet could become a lethal weapon if used incorrectly. I'm still not sure if that was true or not.

Either way, this special koozie utilizes snap bracelet technology to revolutionize the koozie world. Before this koozie, you could either have a can-koozie or a bottle-koozie, rarely was a koozie universal. All that has changed. This Promotional Koozie can fit around almost any beverage. With a huge 9" x 3.5" imprint area; this promotion will stay a part of any college student's entire academic career. That is 4 years (at least) of impressions guaranteed to be seen and used by other college students. I was testing it on my drink the other night and all I could think was "wow, my hand is room temperature, but my whiskey remains slightly chilled"











Before........................................After!