Showing posts with label Never Stop Promoting. Show all posts
Showing posts with label Never Stop Promoting. Show all posts

Thursday, March 1, 2012

Japanese Promotional Products

Promotional Products are ubiquitous.  In our daily lives, we rarely pay attention to how many promos we interact with.  That is part of the beauty of promotional products.  We are constantly interacting with, and taking note of, brands who provide us with promos.  And all in a subtle and useful way.

This is not a uniquely American phenomenon.  I recently returned from Japan and I did my best to procure as many promo items as I could.  When you cannot read the language, this can be a rather tricky situation because I  didn't always know what the promos were touting.  So I was in a bar when I spotted this one:


The Japanese are infamous for their love of smoking.  This lighter (I have no idea what the website they are telling me to go to is, and I don't intend to find out- especially on my work computer-) is a great promotional product for Japan.  Most cigarette smoking goes down inside bars, restaurants, and special smoking sections of buildings.  Whenever people gather to smoke, someone always needs a light.

This, like most promo products in Japan has a QR code.  The best way to drive people to your website is to give out something that is often used and shared.  The QR code enables someone who is borrowing your lighter to visit the website without having to steal the lighter!

Are you a world traveler with a collection of foreign promos??  Send in your pics and I will feature them on the blog!  There might even be a gift reward for the participants!

Tuesday, December 28, 2010

SNOWPOCALYPSE!

No, I don't mean the Foursquare venue that helped so many people unlock the Super Duper Swarm and Epic Swarm Badges.  I mean when I look out my window, and all I see are cars that are up to their antennas in snow, I can only think Promotional Products!  Lets take a look at a few items that you could have given to your target market that might have saved them from this year's Snowmageddon.

Telescoping Ice Scraper.
Portable Ice Scraper

The Telescoping Ice Scraper is a serious tool that will be loved and kept by any one with a car.  The Portable one is a handy device that can be kept in the glove box.  The words that we would have heard from the wielder of these tools yesterday would have been something like; "Thank goodness that (your company name) gave me this ice scraper!  This thing totally saved my life!"

Check out this big Mamma-Jamma!
This Folding Snow Shovel is freaking amazing!  Any person who was equipped with this thing over the weekend had absolutely no fears about the snow.  Just knowing that I had this would have helped me sleep more soundly while the snow was pouring down.  Give this one to your target demographic, or to your clients when winter is upon us, and they will surely say; "Good thing I have this freaking awesome snow shovel.  Boy, (your company name) really saved my life"!

The moral of the story is to Never Stop Promoting!  And, if you keep your promotions seasonal, you can end up saving a life and generating a very loyal client.