Magic Promotion!

OK, fine, it's more like physics. But your sales will increase like magic. You will achieve top-of-mind awareness like magic.

Anyway that you slice it, this collapsible bag that fits into another bag, that is actually attached to the first bag is a damn good promotion. It may seem confusing but that is because I'm speaking cryptically.

We all know that bags provide the best Cost Per Impression at about $0.004. And the convenience of having a bag that you can easily carry around in your pocketbook, or even on your key chain (note the handy carabiner) will easily add to the usability of this bag in particular. Check out the more detailed pics in the Picasa album.

Lets Go with 'Truckvertising'?

This custom remote control truck that we made for a client served as one of the best college promotions ever. We did 120 trucks and there were 60 colleges where the students could race the trucks against each other to win free prizes (read: other awesome promotional products). The reps in the college would also stick cans and bottles of soda in the truck and just drive them up to students randomly on campus.

These trucks are truly one of a kind! And they stand out extremely well which makes them a really memorable promo. We had the trucks constructed and custom painted in the Mountain dew colors. Check out the rims and the vanity plate! At UPG, we pride ourselves on being able to not only work with you to come up with great promotional ideas, but also to follow the jobs through to the end. And by that I mean that every time I see the truck I want a can of Mountain Dew. More Pics on the Picasa web album.

Radio City Promotion

A friend of mine recently went to Radio City Music hall to see two certain comedians do a reunion/comeback stand-up comedy show. She ordered a drink and instantly thought of me when she saw the promotional product that she received. She came to me the next day and told me I must put this on the UPG blog.

Here is this really nice light-up drink stirrer. the little air bubbles in the shaft of the stirrer create a really cool effect when it's turned on. And the imprinted piece at the top seems perfectly shaped for the Radio City logo imprint. This is the type of item that an out-of-towner would not just throw out after leaving the hall. The promotional product becomes a keepsake. It becomes a souvenir and a memento of an evening out.
I'm told that at the end of the comedy show, there was a music act and everyone in the crowd, instead of holding up lighters, held up the drink stirrer. What a pretty sight.

Slap Koozie follow up

Although I do think that the slap-and-go koozie from below is quite brilliant, branding slap bracelets and koozies is nothing new. I would not normally wear a bracelet. But will I wear a bracelet that slaps around my wrist? Absolutely. And I recently came across one of these zip up bottle koozies too!

Nostailgia + Functionality = Awesome Promo

Do you remember the slap bracelets from the early 90's? That might be the first fad that I remember getting into, way back in elementary school. The last thing that I had heard about them was some 3rd grade rumor that they were banned from use because the metal piece on the inside of the bracelet could become a lethal weapon if used incorrectly. I'm still not sure if that was true or not.

Either way, this special koozie utilizes snap bracelet technology to revolutionize the koozie world. Before this koozie, you could either have a can-koozie or a bottle-koozie, rarely was a koozie universal. All that has changed. This Promotional Koozie can fit around almost any beverage. With a huge 9" x 3.5" imprint area; this promotion will stay a part of any college student's entire academic career. That is 4 years (at least) of impressions guaranteed to be seen and used by other college students. I was testing it on my drink the other night and all I could think was "wow, my hand is room temperature, but my whiskey remains slightly chilled"











Before........................................After!

Flying Disc is FUN!

I have not been able to put down this collapsible flying disc that I got at the convention. Luckily, I picked up 3 so I can have one at work, one at home, and may be I'll keep the last one in my car for something to play with the other cars while at a red light or when I'm stuck in traffic.

The Disc has a nice large imprint area, and a little imprintable storage bag. I am thinking only one thing: Beach promo! Ok, I'm thinking a couple of things, spring time is coming up and this is your perfect Campus promotion. Sponsoring a BBQ or picnic? At less then a dollar(!) these babies are sure to spread your name around campus. I guarantee that your promo will be used throughout the summer months as well, increasing your brand's exposure exponentially. Extremely Excellent promotion.

NYC Promotional Product Convention

There was a great promotional product convention here in NYC last weekend. I always love these because usually at conventions the promotions are a side note. An important side note, but the main focus of the con is always Comics or Electronics . At a promotional product con, the whole goal is to visit the booths and get free stuff. It is just a wonderful feeling. Keep it here for posts of some of my Favs from the con!