Friday, April 3, 2009

Lets Go with 'Truckvertising'?

This custom remote control truck that we made for a client served as one of the best college promotions ever. We did 120 trucks and there were 60 colleges where the students could race the trucks against each other to win free prizes (read: other awesome promotional products). The reps in the college would also stick cans and bottles of soda in the truck and just drive them up to students randomly on campus.

These trucks are truly one of a kind! And they stand out extremely well which makes them a really memorable promo. We had the trucks constructed and custom painted in the Mountain dew colors. Check out the rims and the vanity plate! At UPG, we pride ourselves on being able to not only work with you to come up with great promotional ideas, but also to follow the jobs through to the end. And by that I mean that every time I see the truck I want a can of Mountain Dew. More Pics on the Picasa web album.

Radio City Promotion

A friend of mine recently went to Radio City Music hall to see two certain comedians do a reunion/comeback stand-up comedy show. She ordered a drink and instantly thought of me when she saw the promotional product that she received. She came to me the next day and told me I must put this on the UPG blog.

Here is this really nice light-up drink stirrer. the little air bubbles in the shaft of the stirrer create a really cool effect when it's turned on. And the imprinted piece at the top seems perfectly shaped for the Radio City logo imprint. This is the type of item that an out-of-towner would not just throw out after leaving the hall. The promotional product becomes a keepsake. It becomes a souvenir and a memento of an evening out.
I'm told that at the end of the comedy show, there was a music act and everyone in the crowd, instead of holding up lighters, held up the drink stirrer. What a pretty sight.