OK, fine, it's more like physics. But your sales will increase like magic. You will achieve top-of-mind awareness like magic.
Anyway that you slice it, this collapsible bag that fits into another bag, that is actually attached to the first bag is a damn good promotion. It may seem confusing but that is because I'm speaking cryptically.
We all know that bags provide the best Cost Per Impression at about $0.004. And the convenience of having a bag that you can easily carry around in your pocketbook, or even on your key chain (note the handy carabiner) will easily add to the usability of this bag in particular. Check out the more detailed pics in the Picasa album.
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