Slap Koozie follow up

Although I do think that the slap-and-go koozie from below is quite brilliant, branding slap bracelets and koozies is nothing new. I would not normally wear a bracelet. But will I wear a bracelet that slaps around my wrist? Absolutely. And I recently came across one of these zip up bottle koozies too!

Nostailgia + Functionality = Awesome Promo

Do you remember the slap bracelets from the early 90's? That might be the first fad that I remember getting into, way back in elementary school. The last thing that I had heard about them was some 3rd grade rumor that they were banned from use because the metal piece on the inside of the bracelet could become a lethal weapon if used incorrectly. I'm still not sure if that was true or not.

Either way, this special koozie utilizes snap bracelet technology to revolutionize the koozie world. Before this koozie, you could either have a can-koozie or a bottle-koozie, rarely was a koozie universal. All that has changed. This Promotional Koozie can fit around almost any beverage. With a huge 9" x 3.5" imprint area; this promotion will stay a part of any college student's entire academic career. That is 4 years (at least) of impressions guaranteed to be seen and used by other college students. I was testing it on my drink the other night and all I could think was "wow, my hand is room temperature, but my whiskey remains slightly chilled"











Before........................................After!

Flying Disc is FUN!

I have not been able to put down this collapsible flying disc that I got at the convention. Luckily, I picked up 3 so I can have one at work, one at home, and may be I'll keep the last one in my car for something to play with the other cars while at a red light or when I'm stuck in traffic.

The Disc has a nice large imprint area, and a little imprintable storage bag. I am thinking only one thing: Beach promo! Ok, I'm thinking a couple of things, spring time is coming up and this is your perfect Campus promotion. Sponsoring a BBQ or picnic? At less then a dollar(!) these babies are sure to spread your name around campus. I guarantee that your promo will be used throughout the summer months as well, increasing your brand's exposure exponentially. Extremely Excellent promotion.

NYC Promotional Product Convention

There was a great promotional product convention here in NYC last weekend. I always love these because usually at conventions the promotions are a side note. An important side note, but the main focus of the con is always Comics or Electronics . At a promotional product con, the whole goal is to visit the booths and get free stuff. It is just a wonderful feeling. Keep it here for posts of some of my Favs from the con!

NYCC Promotions, last one[s] I promise.

I know it's been a little while since I've posted, so to make it up to you, the reader, I will cover a couple of items tonight. We will start with the shirts that Sega was throwing into the crowd. Sega is a video game manufacturer for all major consoles. You may remember their lovable character Sonic the Hedgehog.

However, there were no cute and cuddly characters this time, folks. Sega was promoting their new games; "The Conduit" and "House of the Dead: Overkill". Click on the names to check out the game trailers. Here are the shirts;

Front:

Back:

I know the images aren't great, head over to our Picasa web album to see more detail on the designs.

As a good promotion always does, the shirts brought mobs of people to Sega's booth at the convention. There were gentlemen in full zombie make-up touting the arrangement; "hug a zombie, get a shirt", I'm secure enough to hug a zombie, and I'm glad I did. I then proceeded to demo both games, and I am excited for their release.

A major point about the shirts; they are tagless! If you are like me, when you have an uncomfortable paper or plastic tag hanging out of the back of your shirt it can become the bain of your existence. Sega has the foresight not to associate the killing of zombies with any uncomfortableness. Good job Sega!

NYCC Promotions Part 2

After I got the wolverine key chain from Del Rey, I walked around only a little before I was handed a foam toilet seat (full size!). Now, I'm accustomed to seeing many bizarre costumes at events like these, but when I was handed a foam toilet seat, I wasn't sure weather I was supposed to wear it around my neck or just look at it. I didn't wear it, but I had to hold on to it so I got a friend to wear mine for me. Unfortunately, he turned down any photo ops for the blog. Here is the seat:

You can see that time has been rough on this promotion. Although it's only been a week or so, the bright white foam has discolored slightly to become a more yellowish hue around the edges.

But all in all, this custom promo from fox screams for attention in a sea of short attention spans. Supposedly in the show, the main character dies when a rouge toilet seat falls out of a plane and hits her in the head.

I love the idea for the promotion, and to be honest, I've only heard great things about the show (even though it's been canceled). This promo is for the upcoming Direct to DVD movie and it got some attention from the die hard fans along with attention from the casual con goers like me. This show has such a following that someone believes they can sell the foam seat for a few bucks on ebay. Compare his pic to mine to see the difference in color (and camera quality).

NYCC Promotions Part 1

Throughout all of the hustle and bustle at the Jacob Javitz Convention Center this weekend I was able to grab a few good promotions. One of my favorites is this cool Wolverine Keychain.













The Key chains were given away by Del Rey Manga, a company that imports a lot of Japanese Graphic Novels into the US. The key chain is promoting "Wolverine: Prodigal Son" a new graphic novel from Del Rey. Apparently in the book, "Logan [aka. Wolverine] is a teenage rebel with a real good reason for having a real bad attitude". The key chain features the name of the graphic novel, along with some really nice art of the bad-ass teenage wolverine. The key chain itself is of nice construction and I wouldn't be too embarrassed to have it on my car keys. The only down side is that they left the "Hecho en Mexico" tag on every key chain.

Check out these sites for more info on Conventions and pop-culture.