Here in NY, the seasons are taking their sweet time to change. The internet tells me that today's high will be 61 F.
I'm not complaining, in fact, the longer it stays warm, the more opportunities I get to play Ultimate Frisbee with the local impromptu pick up team. But this slow change does not mean that you should not be prepared for cooler weather ahead.
One way to prepare; how about thinking about your logo'd hoodies, jackets, and long sleeved T's now instead of after it gets too cold. Depending on the use of your apparel, look into the quality of the piece and make sure that the durability matches the intended use. For exampe; Windbreakers are nice, but may not be appropriate for out door work in heavy elements. Or, if someone is constantly in side and out side, a nice zip up hoodie could be the perfect thing to keep one comfortable in variable conditions.
The intended use of your branded apparel is probably the most important factor in making sure that you get the most bang for your buck and that people will actually wear the pieces, giving your brand the exposure that you desire.
Now that I know the cooler weather is coming, I just might get some branded Long sleeve's for my Disc Golf team.
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